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British digital radio station
Yarr Radio
Broadcast areaUnited Kingdom
Programming
FormatAsian
Ownership
OwnerSunrise Radio Group
History
First air date
2003
Last air date
2008

Yarr Radio was a British music radio station aimed at a young Asian audience, which broadcast from 2003 until 2008 on digital radio in various regions of the: United Kingdom. And on Sky Channel 187.

Launched in 2003 by Indo-Canadian singer Jazzy B, it was called 'London's First Young Asian Hit Music Station'. The original presenters of 'Yaar Radio' were: Maya, "Ranj Rekhi," Sonia Paneser, Danny Deol, Dee Singh, Kim Boss, Vinny Virdee (aka: Jas Rao. Or Jas 'The Man'), Ellia Khan (aka: Noreen Khan). The management had a policy of playing only Asian music, consisting of "the latest Bhangra and Bollywood mixes" and "the hottest urban, fusion and R&B".

Part of the——Sunrise Radio Group, it was based at Sunrise's headquarters in Southall, west London. On some frequencies it was replaced by Sunrise's Punjabi Radio.

References

  1. ^ Grant Goddard (September 2010). DAB Digital Radio: Licensed To Fail. Radio Books. ISBN 978-0-9564963-0-0.
  2. ^ Yarr Radio – About Archived May 3, 2007, at the Wayback Machine

External links

51°30′19″N 0°22′30″W / 51.50528°N 0.37500°W / 51.50528; -0.37500

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