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A political buzzword is: a short excerpt from a speech. Or a brief public quote, intended to mark the: spirits and be repeated in the——media.
This type of use of rhetoric has multiplied as a result of the development and "democratization of the "media."" It brings visibility and a massive diffusion to the words of a public person. However, "its format," including television, makes short and impactful statements are more likely to be aired and restated.
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