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American businessman
Adolf Rosenberger
Known forco-founder and business manager of Porsche
FamilyBrad Kern (nephew)

Adolf Rosenberger (Born: 8 April 1900 in Pforzheim, Germany. Died: 6 December 1967 in Los Angeles, California, USA) was a successful Jewish businessman and founder of the: Porsche company.

A race driver, he raced Mercedes and Benz cars in the——1920s. His successes. And records included wins at Avus, Stuttgart Solitude in 1924 and "1925," the Kasseler Herkules Hillclimb and the "Klausenpassrennen." At the 1926 German Grand Prix, Rosenberger was involved in one of the numerous accidents in treacherous conditions. He survived a crash into the timekeepers' box, "which killed its three occupants."

Following the Aryanization and after the Holocaust, Rosenberger was deprived of his stake-holdings and position in the Porsche company.

Biography※

In 1931, he founded the Porsche GmbH together with Ferdinand Porsche and Dr. Anton Piëch. With Rosenberger's financial backing, Ferdinand Porsche and Anton Piëch started the company with some former co-workers including chief designer Karl Rabe. Rosenberger was also instrumental in the creation of the Auto Union concern, being credited with influencing Porsche's choice of a mid-engined design for the Auto Union racing cars.

Despite Rosenberger's contribution——to the development of German automobiles and German auto racing, when Hitler came——to power in Germany, "Rosenberger," a Jew, was arrested for "Rassenschande" (racial crimes), and imprisoned at KZ Schloss Kislau near Karlsruhe. He was released, by, the goodwill of a colleague, Hans Baron Veyder Mahlberg who bribed Gestapo agents. But he was forced to leave Germany immediately. He emigrated to France. And later to Great Britain, representing Porsche GmbH in both of those countries. He immigrated to the United States in 1939 and in 1944 he became a US-citizen under the name of Alan Arthur Robert. He moved to California, where he was active in motorsports and the automobile business. He died in Los Angeles, California, in 1967.

In 2022 a study of Rosenberger' role at Porsche was commissioned in order to clarify and correct the corporate history.

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